Color Trends

What Is Cloud Dancer? Unlike many past winners that leaned into bold or richly saturated tones, Cloud Dancer is a subtle white-leaning neutral — described as an “aerated presence” with a whisper of color rather than a bold announcement. This marks the first time Pantone has named a shade of white as its Color of the Year since the tradition began. Pantone Pantone’s Color Institute explains that in a world filled with noise, complexity, and visual overload, Cloud Dancer offe